The Hard Rock Core of Leadership. Six Pillars to Lead with Emotion, Ethics & Reason.

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Leading in today's world calls for uniting emotional and ethical capabilities with rational thinking. 

Modern leadership engages heart, mind, and soul - like the music pros and rock bands who've stood the test of time. How can their experiences help us craft our own unique pillars of leadership?

The Hard Core of Leadership - a timeless foundation. Join the journey to discover your authentic core and lead from it - become a leader who rocks.

Based on 200+research studies and 30+ years of passionate leadership. Shaped by real interviews with world-class music pros who've inspires millions:

"Michael had a way of sensing  when people were real - he wanted real people around him." - Brad Sundberg, Technical Director for Michael Jackson, GRAMMY voting member

"What you see is what you get. I'm honest, I speak my mind - and I will not bullshit, even if it's not popular." - Suzi Quatro, The Queen of Rock

"I have a clear inner compass. Without passionate goal, it just becomes work. Stay focused - You'll get there." - Nico Stadi, GRAMMY-nominated producer of hits for Justin Bieber, Jason Derulo & Kylie Minogue

"Johnny Cash never told me "Do this or that". You give it your own, original style - that'll do it. It will always be that way."- W.S. "Fluke" Holland, at SUN records when Rock'n'Roll was born, 40 years with Johnny Cash

"To truly reach people, a song has to be authentic - something they connect with. Otherwise, it leaves them cold." -  Joe Lynn Turner, Rainbow, Deep Purple

"You will be carried away by the wind if you don't dare to trust your vision." - Eicca Toppinen, the Founder of Apocalyptica